Truth is people have likely been boozing and buying for as long as people have had the opportunity to do so. The convenience of online shopping is the ease of purchasing anything, anywhere at any time and it certainly creates more opportunity for drunk shopping. If I simply posed the question about whether you think you buy stuff you usually wouldn't and spend more than you usually would when you drink and shop the answer's probably pretty obvious. Now we know what that looks like.
Archstone Recovery Center studied the shopping habits of 1,000 people when they drink. The results were pretty revealing but with some surprises mixed in. They studied specifically what people bought on Amazon.com after drinking. As a result, the average binge spending totaled just over $49 across all alcohol consumption.
Gin drinkers far and away spend the most at over $82. Whiskey drinkers, perhaps surprisingly, spend the least at just over $39. Here's the order of spending based on alcohol type: Gin, Rum, Vodka, White Wine, Red Wine, Tequila, Beer, Whiskey.
Now you may be asking yourself, how common is shopping while drinking? Well, 46% of Americans do it regularly. What's the outcome? Half of all purchases made are later regretted. If you're looking for a way to save money and you're inclined to start clicking once you've been drinking, putting the drink down is an easy way to start.
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