The CEO of PepsiCo is getting a lot of grief online over the idea to develop something called "Lady Doritos."
In a recent interview with Freakonomics, CEO Indra Nooyi suggested creating Doritos for women. She says men like to crunch chips and lick their fingers while women prefer quieter snacks and want to keep their hands clean from flavoring.
Her vision of a more lady-like snack would include less crunching, cleaner chips to avoid licking the fingers, and smaller bags so they can fit in a purse.
A lot of consumers are calling Nooyi sexist and outdated.