The Victoria Secret TV fashion show is officially cancelled.
Company owner L Brands said they are pulling the plug, or G-string, on the show in an attempt to "evolve the messaging of the company."
Word that the show was being cancelled first started to spread over the summer.
The show has struggled in recent years. Some argue it showed an unrealistic, outdated beauty standard. Others complained about the lack of diversity in the color and shapes of the models.
Over the summer, the public also learned that L Brands CEO Leslie Wexner was a close friend of convicted pedophile Jeffrey Epstein.
The company did not say if the decision to cancel the TV special was permanent
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